Meta Ads (Facebook & Instagram) in Marrakech
We build the creatives, run the targeting, watch the campaigns daily — and tell you how many dirhams of sales each dirham spent brings back. We work with businesses in Marrakech from our Agadir office.
Meta Ads (Facebook & Instagram) in Marrakech: our approach
Marrakech is a city people photograph: rooftops, riads, souks, gardens, the Atlas in the background. The visual bar on Instagram is high, and a Facebook ad in Marrakech that looks like every other one gets scrolled past. Timing matters as much as targeting: launch before high season, prepare ftour offers ahead of Ramadan, announce New Year's Eve evenings early. And the sale often closes in a conversation — an ad that opens WhatsApp, with someone who replies fast, in the customer's language.
What matters for a business in Marrakech
Tourism drives much of Marrakech's economy: international and Moroccan visitors, riads in the Medina, hotels in the Hivernage district and the Palmeraie, restaurants and rooftops, day trips to the Atlas and the Agafay desert. The city also hosts weddings, seminars and plenty of events. It has an active property market, mixing main homes and second homes, along with spas and hammams, golf courses and a dense network of craftspeople, from the Medina souks to the design workshops of Sidi Ghanem. Customers speak French, Arabic or English; visitors often book from abroad, and business follows the tourist seasons. Alongside them, a large resident population keeps shops, clinics, schools and services busy all year round.
Our angle here: Technopek has no office in Marrakech. If your business is based there, your project is run remotely from our original office in Agadir: video meetings, phone calls and WhatsApp, with every step signed off in writing before we move on.
Your Meta Ads (Facebook & Instagram) project, run by our Agadir team.
Not a call-center. You meet the same people from the first brief to launch.
Facebook ads in Marrakech: one campaign for residents and another for tourists?
Most of the time, yes. The two audiences are not targeted the same way and do not respond to the same message. For residents, we target an area around your address, in French or Darija, with recurring occasions: weekday lunch menu, weekend brunch, ftour during Ramadan. For visitors, we target by language and interests, with images that show the experience — the terrace, the pool, the dinner, the activity. Separate campaigns let us measure what each audience brings in and move budget to the one that responds best. Our fees start from 1,500 MAD per month + 25% of ad spend, and you pay that ad spend straight to Meta.
